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German cultural goods retail sales index, nominal, adjusted

German cultural goods retail sales index, nominal, adjusted stood at 108 in Aug 2026, according to Deutsche Bundesbank. It is one of the indicators in the Retail sales table (Value · Monthly), with a complete series running from Jan 1994 to Aug 2026. The complete series with an interactive chart, free to download.

Source: Deutsche BundesbankLast updated: Curated by Bui Thanh Phuc
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This indicator in the Retail sales table

Indicator08-202607-202606-202605-202604-202603-202602-202601-202612-202511-2025
Current prices, 47 Retail trade, except of motor vehicles and motorcycles121.9119.9121.6121.9120.8120.9120.2120.5119.8119.4
Current prices, 47.6 Retail sale of cultural and recreation goods in specialised stores108107108.4106.2108.7108.8105104.8108.7105.9
Current prices, 47.7 Retail sale of other goods in specialised stores129.9128.2127127.1127.4127.9127.2127.2127.3126.2

Understanding german cultural goods retail sales index, nominal, adjusted

Purchases of books, sporting equipment, games, toys, and stationery through dedicated physical shops define the scope of this index. It captures the cash value of transactions in specialised cultural and recreational outlets across Germany, standing apart from other retail categories by focusing strictly on these specific product lines. Revenue generated from identical items sold in general department stores, supermarkets, or purely online channels is excluded here and routed to their respective classifications. Because this is a current-price metric, the underlying monetary values have not been stripped of inflation, meaning the reading shifts with fluctuating retail prices for recreational goods.

Since the underlying figures are adjusted for calendar effects and regular seasonal patterns, comparing one month to the immediate previous month provides the most accurate read on short-term momentum. This statistical smoothing removes the predictable distortion of major holiday shopping peaks, allowing underlying shifts in leisure spending to become visible. Analysts must treat the nominal nature of the index with caution; a higher print can materialize purely through raised cover prices on books or costlier sports gear, even if physical sales volumes remain flat. Furthermore, the first release for any given month relies on incomplete survey returns from retailers, meaning the initial estimate faces revisions in subsequent publications as smaller bookshops and specialist sporting vendors submit their ledgers.

Frequently asked questions

Does this index track e-book and digital game sales?
Purely digital downloads are categorized under different digital or online sales classifications, as this specific measure concentrates on transactions processed through physical specialised storefronts.
How do price increases affect this specific reading?
As a nominal current-price measure, general increases in the retail cost of sports equipment and printed media will push the index higher even if the actual quantity of goods sold remains completely unchanged.
Are purchases of cultural goods in supermarkets included here?
Items bought alongside groceries in large supermarkets fall under non-specialised retail trade, meaning they bypass this specific cultural goods metric entirely.

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