France mail order and internet retail trade past sales trend
France mail order and internet retail trade past sales trend stood at 3.4 Balance of opinion (%) in Sep 2026, according to INSEE – Institut national de la statistique et des études économiques (BDM). It is one of the indicators in the INSEE business surveys table (Value · Monthly), with a complete series running from Jan 1991 to Sep 2026. The complete series with an interactive chart, free to download.
This indicator in the INSEE business surveys table
| Indicator | 09-2026 | 08-2026 | 07-2026 | 06-2026 | 05-2026 | 04-2026 | 03-2026 | 02-2026 | 01-2026 | 12-2025 | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Retail trade | |||||||||||
| Monthly survey in retail trade and in trade and repair of motor vehicles - Business development (sales) in the last 3 months - Sectors: Retail sale via mail order houses or via Internet | 3.4 | 5.7 | 17.1 | 8 | 0.3 | -1.9 | -39.7 | -2.2 | 5.9 | -11.2 | |
| Monthly survey in retail trade and in trade and repair of motor vehicles - Business development (sales) in the last 3 months - Sectors: Specialised trade of clothing and leather goods | -29.6 | -12.1 | -13.6 | -16.7 | -29 | -32.3 | -43.2 | -16.9 | -14.8 | -17.3 |
Understanding france mail order and internet retail trade past sales trend
Monthly Monthly survey in retail trade and in trade and repair of motor vehicles - Business development (sales) in the last 3 months - Sectors: Retail sale via mail order houses or via Internet — INSEE monthly business surveys: climate and sector balances of opinion, France. Series covers 1991 to 2026-08 (428 observations). Source: INSEE – Institut national de la statistique et des études économiques (BDM).
Frequently asked questions
- What distribution channels are exclusively measured in this series?
- The metric targets businesses engaged in mail order catalog sales and internet-based retail transactions.
- How do digital and remote retailers report their sales momentum?
- Operators submit quarterly historical feedback indicating whether their turnover increased or decreased over the last three months.
- Why is digital retail tracked independently from traditional stores?
- E-commerce growth patterns and supply chains operate under entirely different structural frameworks than physical shops.